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40% of Lima residents from strata A and B use taxi apps once a week

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发表于 2023-12-12 17:16:20 | 显示全部楼层 |阅读模式
The taxi application markets in Peru reached around S/1,500 million this year, 25% more than in 20211, according to the consulting firm Flanqueo. Furthermore, these applications are increasingly used by the Peruvian population, including the upper strata. In fact, 40% of Lima residents in segments A and B already tend to use them weekly. While 35% tend to do it on an inter-daily basis and 25% on a daily basis.

In addition, these Telegram Number Data applications are valued for the price they offer, which is generally lower than that of taxis that are not affiliated with an app. Therefore, it becomes relevant in an economic situation like the current one.

Use of taxi apps by Lima residents
Use of taxi apps by Lima residents
45% of Lima residents from strata A and B have indicated that they prefer app-based taxis due to their costs and rates. While 25% prefer it because of the promotions offered by the applications. And it is that, in Peru, generally in all categories of products or services, it is known that one in four defines their purchase by price variables, the study shows.



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Another of the great factors that motivate Lima residents to use taxi applications is the security that the population offers when using them. Therefore, along these lines, 35% of Peruvians in segments A and B refer that the services are very safe. Furthermore, 60% have considered it safe and only 35% of people considered it a little safe, according to the study carried out by Flanqueo.

You may also be interested in: These are the 10 brands most chosen by Peruvians, according to Kantar

After observing the variations by region, it is indicated that, in the Central, North and Eastern Region, the main two reasons are linked to the greater appreciation that social moments have today: enjoying being at home and valuing meeting with others more. family and friends.

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